About

I'm a builder, mom of two, based in Toronto, Canada.

I've built high craft, successful products in consumer and enterprise, vertical domain and platform products. I specialize in 0 to 1 product development, AI UX paradigms and agent platforms, and new market expansion/GTM.

I currently work at Intuit, where I'm PM for the agent platform powering all Intuit products. Before that, at PointClickCare, I built a physician EMR from 0 to millions ARR, and the first AI team and features. Prior to that, I launched Canada's first specialized support service for family caregivers at SE Health; cofounded a photography business; and in a previous life was a pharmacist.

I like decomposing complexities into primitives and bundling them to unlock new product value. I enjoy the craft of product sense, the creativity of design and storytelling, and the thrill of getting to technology breakthroughs and winning customers. I also enjoy tinkering, writing, gardening, when I'm not chasing after my kids.

You can find me on X, Substack, or reach me via Email.

Writings

Work

Projects

Journal Bear. Simple activity prompts for kids 3–⁠6 years old that reads out loud. Interactive fun without screen time!

Journal bearEnglish

Spin around once, then freeze

Read out loud
I did it!Next
Journal bear中文

编一首关于下雨的歌

Read out loud
I did it!Next
Journal bearEnglish

Draw a blue bird

Read out loud
I did it!Next
Journal bearEnglish

Spin around once, then freeze

Read out loud
I did it!Next
Journal bearEnglish

Sing a song about rain

Read out loud
I did it!Next
Journal bearEnglish

Draw a blue bird

Read out loud
I did it!Next

MoveIt. Personalized workout planner that removes friction to start and tracks your streaks.

Current streak days

Loose Threads. Instantly capture your ideas, autocategorized, and easily send to Claude.

Is there a token-efficient way to do AI video editing?

Out of a Muddle. Import your favourite recipes, know what to make based on what’s in your fridge.

ChickenEggsTofu
Make this todaySelect at least 3 ingredients.

Philosophy for Kids. Every day moments is an opportunity to think for the parent (with fun interactions for kids).

Enough is a feeling, not a number.

Mom’s Little Shopper. Tracker and recommendations for your kids’ shopping list.

Gifts Ideas
cape
Wooden stacking toy

PM Skills. Context dump skill that briefs PMs on their weekly work and coaches on leverage work.

Brief

TantrumSOS. Based on the book “Whole-Brain Child” – know exactly what to say in the moment of your toddler’s tantrums.

VolcanoFlooded
StandoffStuck
SAY“I’m right here with you. Big feelings, huh.”

Touch Grass. A tab in your browser that lets you have a quiet moment from the chaos.

Inspirations